The primary purpose of this position is to contribute to the strategies, tactics, and activities involved in getting the desired marketing messages to intended target markets (prospects, clients, partners, employees, and the public). This position also facilitates communications with, and creates sales tools for, the sales force and solution specialists in the company.
Primary Duties & Responsibilities
Manages content development (includes research, interviews, writing and fact-checking) of thought leadership and solution-focused articles
Translates technical solutions and services into communications appropriate for prospects, clients, partners, and Sirius through use of IT terminology
Works with company subject matter experts (SMEs) to develop and implement a communications plan
Researches, writes, and edits marketing collateral, including solution data sheets, ebooks, battle cards, infographics, website content, etc.
Assists in maintaining the company's internet, intranet, and client websites with specific attention focused towards content management, design, usability, and up-to-date solution and company information
Project manages video script development and storyboarding with outsourced video company
Creates materials for marketing campaigns, such as mailing distribution (both print and email), trade shows, seminars, special events and other multi-touch campaigns
Develops, writes and copy edits articles for newsletters, including client newsletter, partner newsletter, and employee newsletter
Designs, writes, and maintains corporate presentations
Creates internal-use-only communications and sales tools
Assists with corporate branding and theme strategy
Works with Corporate Communications Lead in PR efforts such as press releases, press interviews, article submission and copy editing and to create IBM award submissions and reference database nominations
Helps with social media, digital marketing and blog initiatives and tactics
Basic Qualifications -
Bachelor's degree in marketing, journalism, communications, or a related field and
At least four (4) years of marketing communications experience
Demonstrated skills in Microsoft Office (Word, Excel, PowerPoint, Outlook, etc.)
Other Position Requirements
Demonstrated communication and presentation skills
Demonstrated skills using InDesign (or other layout program), Illustrator, Photoshop, PR tools such as Meltwater, and Webcast tools such as Brainshark and Wistia
Demonstrated knowledge of writing and design tools including Word, Adobe Reader/Distiller/Writer products, InDesign, and optionally Photoshop and Illustrator
Demonstrated creative ability
Demonstrated project management, presentation, organizational and follow-up skills with the ability to handle multiple projects simultaneously
Experience in public relations and/or developing marketing programs
Demonstrated ability to understand and apply various technical product information
Experience with IBM, Cisco, HP, Dell EMC, Nutanix or their business partners
Knowledge of other IT products and technologies including Dell EMC, NetApp, VMware, Citrix, Red Hat, Microsoft, AWS, etc.
Experience working with media
Experience working with direct sales force
Experience with graphics
Data Privacy and System Security
All Sirius employees are responsible to safeguard the information and information systems that they use or handle in the execution of their duties. Employees are obligated to know and perform their duties in accordance with Sirius policies, standards, and procedures related to security and report security violations to the appropriate Sirius authority.
Participate at hire and annually in the Information Security Awareness training as well as other required training identified by the Human Resources department. Other data privacy and data security related regulatory training may be required based on your role or assignment.
The position exists to sell Sirius offered IT solutions to customers and as such requires the ability to travel to and from customer sites and interact with customers on an ongoing and regular basis.
The above primary duties, responsibilities, and position requirements are not all inclusive.
Sirius is an equal opportunity employer that values diversity. As a government contractor, Sirius takes affirmative action to employ and advance in employment qualified women, minorities, individuals with disabilities, and protected veterans; maintains a drug-free workplace; and participates in E-Verify.
Individuals who receive job offers will be required to complete pre-employment screening that includes a background check verifying name, residences, education, work experience, and criminal convictions consistent with the Fair Credit Reporting Act; and a drug test for controlled substances consistent with the Drug-Free Workplace Act and the Americans with Disabilities Act.
Sirius will not sponsor work eligibility for this position