Photo: Courtesy Snapchat.
Think about your favorite Snapchats that you've ever opened. They're probably the ones that are more dynamic. They may also take advantage of the app's revolving selection of filters, stickers, and text options (we'd bet some face swapping shots likely rank in the top five).
Whereas Instagram is all about carefully curated moments, Snapchat is all about spontaneous creativity. "What makes Snapchat unique is how much more fun and playful it is," says Alex Ditty,...
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