John Meyer's upstart venture company is trying to upturn what he sees as a hidebound industry. With Starship Capital, Meyer aims to invest very early on in technologies and companies that have "exponential" potential. His strategy is to serve as an advisor before investing, helping companies with hiring and, more importantly, figuring out if there's a market for their products. Meyer, a serial entrepreneur who was early to the app revolution, has developed a way of using Facebook ads to...


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