Guest Blog: The Art of the Survey – Why one question is more than enough

This week we feature an article by Georgina Nelson who explains her approach to collecting customer feedback that will help you provide a better customer experience. One of the biggest misconceptions about collecting customer feedback is the idea that asking more questions provides more of the insights you’re looking for.  Through our work with retail […] The post Guest Blog: The Art of the Survey – Why one question is more than enough appeared first on Shep Hyken....