Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. Green day “Make it Earth Day every day,” the saying goes, but brands sure do want to double down on environmental messaging on this one day. But that positioning is becoming more necessary. Half of American adults qualify as “green consumers,” according to a study by...

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