Banks are closing retail branches at a record pace, shuttering 1,700 in the 12 months that ended in June. But JPMorgan last month announced plans to expand its branch network, adding 400 locations in 15 to 20 new markets. The company recently promoted Pam Codispoti, the creator of the Chase Sapphire Reserve, to run its retail branch network. Seeking to make branches more appealing to millennials, she'll draw on her playbook that made the Sapphire Reserve such a success. That includes the...

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