We are at such a rudderless point in this country's history that the only symbols companies feel safe deploying are dead. The Super Bowl — that annual American celebration of ads and competitive violence — packaged a fascinating game between the Eagles and the Patriots into a commercial framework so baffled by the divided audiences it was trying to serve that it ended up grabbing at ghosts. I mean that literally. The controversy surrounding Justin Timberlake's plans to perform with a...
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