A key element of your career search should include crafting a cover letter that impresses hiring managers and prompts them to call you in for an interview. It doesn't take a published author or naturally talented writer to produce a letter that accurately details why you are the ideal fit for the job. Craft a letter that highlights your skills in just three easy steps.
1. Evaluate the Opportunity
Create a successful cover letter by first analyzing the job opportunity you are seeking. Determine the qualifications you possess that the employer is seeking, and make a list of the skills you can explore in the letter. Employers want to see that you have proficiency in the equipment, computer applications and skills that are required for the position. Use this information to craft an introduction that shows the employer that you are well-qualified. Craft the letter by using keywords from the job description or job advertisement to catch the attention of the hiring manager right away.
2. Sell Your Knowledge
Employers want to see that candidates are taking the time to research the company. Highlight what you know about the company, its services and products, and the mission and goals within the cover letter. Show how your professional values and beliefs are in line with what the company promotes. Detail how your experience and skills can help to accomplish the company's goals and mission while detailing how you plan to work well with team members. Investigate the company's culture and show that you are eager to become a vital part of the team. Reference any professionals in your network who have affiliations with the company to further show that you have researched the company to ensure it is a good fit for you, too.
3. Show Your Intent
The sole purpose of a cover letter is to obtain an interview and ultimately, a job offer. Use assertive and persuasive language within the letter to prompt the hiring manager to provide you with an opportunity to meet in person. Your last paragraph in the cover letter should directly request an interview and relay just how eager you are to get started and become a part of the team. Thank the employer for taking the time to read your letter, and review your application materials prepared during your career search. Note your availability and eagerness to get started right away in the closing paragraph. Provide contact information and a link to your professional portfolio and social media accounts online so the employer has multiple methods to reach you.
Employers seek candidates who are qualified and knowledgeable about the company and its products and services. Show that you are the ideal candidate by confidently displaying your skills and experience, as well as your personality, when writing a cover letter.
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