ManpowerGroup • Bentonville, AR 72712
Job #2686239467
Marketing Specialist II
Location: Bentonville, AR
Desired Start Date: ASAP
Assignment Duration : 12 months
Pay Rate: 45-50/hr
10% domestic travel required
Job Requirements
As a research practitioner on our corporate communications and marketing team, you will play a pivotal role in understanding key stakeholder attitudes, behaviors, and opinions to inform marketing direction and decision making.
Position requires the ability to distill and deliver insights that help drive both communications strategy and execution, track our corporate brand health, and help shape our broader advocacy plans.
Core responsibilities of the role include planning, designing, and executing market research that meets the needs and objectives defined by our business partners.
Manages multiple small - to - medium cross functional research and analytics projects that support a business area.
Proactively consults with Sr. leadership/business partners to understand goals/objectives, understands, and identifies key business issues, and formulates solutions and ideas to address current and future business opportunities.
Reviews proposed research hypotheses with a view towards investigating business issues.
Reviews and advises on most efficient and appropriate research methodology.
Defines tactical methods and procedures to identify, collect, and collate complex and large data sets from research and/or customer surveys.
Manages the development and application of research methodologies and analytics to address emerging and unanticipated business challenges and support data-driven decision making. Supports team members with the development of research and analytic approaches.
Job Requirements
Bachelors degree in communications, marketing, public affairs, or related fields.
5+ years of professional experience in marketing research, data analytics, consulting, or related field.
Experience working in a B2B business applications.
Demonstrated interest in public policy, advocacy, and brand building.
ManpowerGroup is committed to providing equal employment opportunities in a professional, high quality work environment. It is the policy of ManpowerGroup and all of its subsidiaries to recruit, train, promote, transfer, pay and take all employment actions without regard to an employee's race, color, national origin, ancestry, sex, sexual orientation, gender identity, genetic information, religion, age, disability, protected veteran status, or any other basis protected by applicable law.
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