5 steps to launching a successful email marketing campaign

Email marketing is one of the most effective ways to share product news, establish lasting business relationships, and generate quality leads. But there’s a caveat: When a strategy is trending, everyone uses it. In fact, 79% of B2B marketers say email is their most successful channel for distributing content, according to Aleada Media Group. To triumph with this digital marketing strategy, you’ll need to stand out by eclipsing the competing brand communications in your contact’s inbox. Here…...