A university president discusses her new book on how colleges can prepare students for success

Colleges face scrutiny -- from would-be students, their parents and politicians -- over whether they are preparing students for careers. Gloria Cordes Larson has focused on these issues at Bentley University, a business-oriented institution that also takes pride in the general education students receive. Her new book, PreparedU: How Innovative Colleges Drive Student Success (Jossey-Bass), is something of a guide for colleges -- including those institutions far less focused on business than...