Voice Assistants such as Siri, Amazon’s Alexa, and Google Assistant allow us to interact with devices simply by talking to them. With these experiences becoming more common, brands need to learn how to craft conversations that feel natural and authentic. RED Interactive Agency–where I’m a senior product strategist–recently attended a Conversational UX workshop at Google. Here, we explored and prototyped for Actions on Google, the company’s conversational UX platform. We focused on developing...

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