Steph Curry's new shoe hasn't even officially hit shelves yet, but Randal Konik, an analyst at Jefferies, is already calling it. "Our calls, store visits, social media analysis and review of StockX pricing of Curry 4 soft launches (official launch 10/27) points to very strong buzz in the market," Konik wrote in a note to clients. "With competitor products aging, we believe Curry 4 will become the #1 sneaker in basketball this year which should also help Under Armour shares...

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