Bob Moritz is PwC's global chairman, and in January wrote a letter accompanying his firm's annual CEO survey recommending four things every CEO should do. We spoke with Moritz at the CECP's CEO Investor Forum, dedicated to replacing toxic short-term fixation with a renewed emphasis on creating long-term value. Mortiz believes that CEOs have an obligation to committing to a purpose that takes into account all shareholders, not just because it's morally good, but because it's necessary for...

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