Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. Yes, 'Voltswagen' was an April Fool Volkswagen’s hype around renaming itself “Voltswagen” in the U.S. was nothing more than an elaborate April Fools’ Day joke; but not everyone is finding it hilarious. Ad Age’s E.J. Schultz (who himself called out the...
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