Yes, the job seeker world is very competitive. Yes, everything must be done to stand out from the crowd of faces clamoring for a position. Yes, quite often it’s all about who you know. And therefore, yes, networking well is an important part of the process. Some say it is one of the most important aspects of the job search.
There are many ways to network, and there are many false assumptions about how to network well. Some believe networking means to build a large list of contacts to call on whenever you are in need. That approach is no better than a cold-calling salesperson that hardly anyone likes.
Your contacts will obviously start with prior co-workers, employers, and friends with similar interests. Networking is about team work in some ways. The team knows each other well enough to assist one another when needed. It is a give and take relationship, not just a one-sided contact list. Many people think their networking contacts are just there when a new job is needed, and then they get called upon for any assistance. However, proper networking is a relationship that even when a job is not needed, the relationship is active.
When you have a network of people, you must remember it is an important rule that you give as much as you get. Networking should never be considered a one-way street, but should be seen as a give-and-take relationship. The more you reach out to assist your contacts, the stronger the relationship, and the more likely you will be of receiving quality help when the time arises. Stop looking at your contact list as a list of “who can help me,” and start reaching out and saying “who can I help?” This requires you to reach out on occasion and make contact with your contacts. Stay connected even when you need nothing in return. Just a simple “hello, how are things going” call can keep the lines of communication open.
Networking requires you to get out and be proactive in reaching new people. Trade shows, business meetings, business open-house attractions, etc. are all ways to make contact with others in your career field. Always be sure to have business cards on hard to pass on to contacts you make, though do not become that person that simply circles the room passing out cards. Make real connections instead of just being a card pusher.
Social media is of course becoming a big player in the networking game. Be sure to use it, but also be sure you are taking all of the precautions needed to use it properly. If you are prone to posting very unprofessional material, it may hurt you in the long run. Just be aware of what you are posting and be sure that you feel it is suitable to represent you as a professional. Personal material is obviously fine, as long as it does not tarnish you professionally. One effective way to use your social networking list is to feed it relevant information from time to time. Did you just read an interesting article about your career? Share it with your networking group.
Remember, networking takes time. It is not an overnight process of just gathering names and numbers. It is a building of more personal connections that takes time and effort to maintain. Never stop growing, and always look for events where you can get out and meet new people. Offer help to others as much as possible, and you will see the relationships begin to thrive. If they are doing the same, you will find much benefit in the strength of your networking group.
Image courtesy of Sheela Mohan at FreeDigitialPhotos.net
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